You should consider a billing/subscription program if you do not already have one. I did billing and managed a subscription program a few years ago. There are many variables involved in calculating the potential amount of revenue generated, but you can estimate about $250 per trip. 160 trips=$40k into your budget. Many small squads use the extra income for equipment or per-trip stipends to the volunteers. That definitely helps with recruiting. There is less time spent on fundraising. People contribute money (pay for subscription) because they are potentially getting something in return. The programs are often structured so that patients never get sent to collections, so their credit would never be damaged by an EMS trip. Whether you agree with billing for volunteer work or not is probably been discussed ad nauseum in this forum, and is probably a discussion better suited for another post. However, you asked for suggestions to help with recruiting. Having a squad that generates revenue absolutely improves recruiting. I am no longer in the billing business so there's no attempt to solicit on my part. But if you have questions, I'm always happy to give free advice. That's how I try to help.